It’s In the Bag: Why Promotional Bags are the Perfect Marketing Solution

There are a variety of different ways that you can promote your brand, and one of the most effective things you can do to market your brand is to distribute unique branded products and gifts to your customers and clients.

Promotional bags are a highly effective advertising product with many advantages, allowing your marketing campaign to be a complete success. Here, we will show you just some of the benefits you can achieve by using branded bags to promote your business.



One of the main advantages of promotional bags is that they are very functional. Unlike a flyer or disposable product, your clients will be able to use your promotional bag again and again, allowing your brand to get more exposure to a wide audience.

This will also mean that you can ensure the client will retain the bag for an extended period of time, expanding your ability to market your brand to them in their everyday lives.


Another major benefit of choosing promotional bags for an advertising gift as part of your marketing strategy means that your company will be able to appear more environmentally-friendly in the local community, allowing for a positive impact on your brand identity.

In Scotland, Wales and Northern Ireland, with England soon to follow, customers have to pay 5p if they wish to use a plastic carrier bag from supermarkets or shops. However by using promotional bags you can help your clients save their money and the environment.


Brand Promotion

Of course, one of the main attractions of promotional bags is that they are an excellent brand promotion tool.

As well as clearly displaying your company name and logo, these bags can also be distributed containing more promotional materials and products, such as pens, notebooks and brochures. This will help to keep all your promotional material together and prevent anything from being thrown away or lost.

As you can see, promotional bags are one of the most effective ways that you can promote your brand, and here at EMC Advertising Gifts, we can help you to make the most of your marketing campaign with our unique, personalised products. For more information, visit our website today or contact us by calling 0800 170 7570.

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