A well placed give-away works wonders for business

Many people feel much more valued when they know that their chosen brand or company appreciates their custom. Corporate gifts are an excellent way to start a productive dialogue with your clients in a way that encourages them to think about your services as mutually beneficial. Mugs, pens and many other everyday items can be an important tool that you can use to help your business grow. By placing your brand on our high quality products, your company will be associated with reliability and resourcefulness. The daily cup of coffee now becomes an opportunity for you and your brand. Your item could likely come to be known as “My [brand] mug”, which is an excellent way to spread awareness about your business.

Here at EMC Advertising Gifts, we have a massive range of products to choose from and they are all customisable to feature your company name or logo. This means that you have a wide choice of what sort of gift you want to distribute to your clients. You can hand out essential items like promotional pens or mugs that will be used every day, or you can wow your clientele with some golf accessories or even champagne all carrying your brand.

With so much on offer, EMC gives you the opportunity to find the perfect gift to suit your business. So take advantage of this wonderful chance to spread your business with the power of gift-giving.

Give a professional gift to promote your business

So how do you make your company and business stand out from others and grab people’s attention, whilst still ensuring that you are projecting the right image and ethos of your company? The key to any successful marketing, advertising and business promotion campaign today are your corporate gifts and promotional products.

There are such a vast number of ways in which you can advertise your company to people, but if your budget is tight then it is important to ensure that the advertising techniques you use to promote your company and make you stand out in the crowd and be noticed.

An effective way of engaging the public, other businesses and future clients for your business, is to hand out or send out free business gifts, or if your business lends itself towards it, free samples of the product or service in question. This is an excellent way, of engaging the public and businesses alike, attracting business and raising awareness of your company and brand.

You can create an excellent product or provide a first rate service, but before you can grow as a business you need to get the word out. In the 21^st century it is essential to shout to getting your business noticed the underpinning of successful advertising and promotion is grabbing as many people’s attention as possible.

Promotional Magnetic Pen Stand

Present giving is generally associated with family and close friends, and so to receive a present from your company will create family-like feel, increasing trust and loyalty between you and your customer. A gift will make your customers feel appreciated by your company, rather than feeling that they simply a faceless name on a database. Making your customer feel they have a personal connection with you should result in a happy customer, and a happy customer is more likely to recommend you to others.

Corporate gifts don’t need to be big and flashy; they can be something simple and useful, such as a pen or a mug. You do not need to spend a lot of money, as in this case – it really is the thought that counts. Something slightly cheaper such as a pen or mug is a useful gift, and something which will be kept and used by the customer over a long period of time.

You could also use this as an opportunity to advertise your company’s name or logo. Sending clients gifts with your company’s name on them is a great method of marketing, especially at this busy time of year when your customer will be surrounded by their friends and family, meaning that a gift with your company name on it will be on show to a lot of people.

With the wide range of corporate gifts we have to offer you are sure to find something which you would want to send out to your customers. So at this seasonal time of giving and receiving – give your customers a gift, and in return you hope to receive a happy customer for a long time.

The type of corporate gifts you distribute is somewhat irrelevant, yet be smart about your decisions. If you are desperately seeking to save a few pounds, keep things simple. Everyone appreciates chocolates or a hamper around the Christmas season; you’ll find gifts like these are more reasonably priced and will have a lasting effect although I doubt they’ll remain untouched after Boxing Day!

Timing is crucial, waiting until the last minute will project the wrong message. Consider giving a gift towards the end of November or even early December; just in time for Christmas, or perhaps early January to welcome in the New Year with a gift. Another great tip is personalization, a hand written note costs next to nothing. Keep it short and sweet to save on time and sign with best wishes, this will show your customer that you are willing to go the extra mile for them, and perhaps remain loyal to you for many Christmases to come.

                                                                  Ask yourself, who will receive the gift? Target your corporate gifts effectively, research is an essential aspect of relationship building. Are they a parent? What do they enjoy doing in their spare time? Whether the gift is for your boss, business partner or a client, whatever their interests are they will greatly appreciate the sentiment behind a good quality gift. The next thing you should consider is the brand; well known manufacturers can easily convey the price and a recognizable brand name will certainly attract attention. Recent market research has shown that the price of a corporate gift given is directly proportional to the amount invested, by that client into your company.In some cases a corporate gift unrelated to business works better than something connected. The right gift will establish the image of your business and enhance any business client relationship. If used correctly corporate gifts undoubtedly have the power to boost sales by a significant amount, so it’s important to spend sufficiently on these gifts. Enjoy the selection process and choose a gift that is really going to make things happen for you and your company.

It has been said that “the role of surprise is one of emotional amplification”, and advertising is most powerful when it provokes an emotion in the potential client. Corporate gifts are perfect for advertising your company. A simple gift such as a USB or a cardholder with your company’s name printed on it could transform your business, especially if it is useful to the client. A pen, for example, can be taken anywhere and used frequently; reliable and handy. Each time the potential client uses that pen, your company’s name, or motto, is reinforced. When corporate gifts are used around the office, the name and logo are exposed to a greater audience. Essentially, when simple corporate gifts are given unexpectedly, the potential client is more often than not, pleasantly surprised, and will come to associate your company as one who considers its customers’ needs whilst also exposing your name and logo to others.

Promotional Conference Folders

But there is also the problem of advertising your company in an easy and cost-effective way. It is difficult to think of new and interesting ways to do this, especially when time and cost may not be on your side. Overblown gestures are often less effective than smaller, more subtle methods, so it may be worth considering alternative ways to promote your organisation or company.

A great solution to both of these problems could be conference folders. They are highly durable and spacious, able to fit in the piles of papers over your desk, and in addition they can be made with your company name and logo on the front. Incredibly useful and versatile, they can be used not only at the office but also during corporate events when you need to keep you notes together.

If you are looking for something more personal to give to someone than a conference folder, there are a wide range of promotional gifts available, each of which can carry your organisation’s name or logo. Items like pens and mugs make good promotional gifts, as they are useful and can be taken anywhere, expanding your company’s public profile.

Hand out promotional gifts such as badges at corporate events.

Before going to such an event, it may be worthwhile to consider other types of endorsement for your company that other people may not use. Such methods would be seen to be unusual, which will give your company a head start and leave potential buyers and customers with the feeling that your company is truly different.

Being seen to be different in a veritable sea of other corporations may seem daunting, but there are all sorts of little ways that you can get noticed without necessarily having to spend a lot of time, money or effort in doing so. A good way of making you stand out is the wearing and handing out of promotional badges. They could be emblazoned with your company’s motto, or organisation’s logo, and the visual impact of such a badge on the suit you wear will be profound. Promotional badges are also good as people can take them away with them, so others might see them and enquire about them.

Corporate gifts are also another useful way of getting noticed by a client or another company. A simple gift such as a pen can make a big difference, especially when it has an interesting design with your logo printed down the side.

Distributing promotional gifts can work wonders for you company's image!

You can be sure of being noticed if you invest in promotional corporate gifts. Something as small as a ballpoint pen may not be as impressive as a promotional firework display, but the pen can be taken with you everywhere, and used frequently. Small promotional gifts such as this are often a more effective method of advertising than a big show with a large initial impact as it has more of a domestic appeal and a residual effect.

This can also be incorporated into the workplace, as well as promotional events and public distribution. Simply providing employees with branded mugs, which are always useful, or even t-shirts that can be worn or hung up, can provide greater exposure, especially if such items are taken home or shown to friends and colleagues.

In addition, confidence tends to breed confidence: potential customers and investors will feel more secure and confident in a company that spends time and effort in promoting itself, such as taking away gifts from a corporate fair, and in turn the people you want to invest in your company are the ones you are directly appealing to. It is also a useful tool to use for existing investors, as  corporate gifts can be used to show them that they are appreciated within the company, and are rewarded for their loyalty.

There is a simple and cost effective way to ensure that your name is remembered fondly for your kind promotional gifts.  We can print your very own, bespoke label and place it on the wine or champagne bottle.  The bottle will still carry the producer’s original label so the origin and quality of the wine is still apparent, backed with your own message to recipients. 

It would be natural to assume that champagne or wine with custom printed labels will be very expensive but that’s not the case.  Our promotional wine starts at just £6.95 per bottle for a French vin de table, with Champagne starting at £20.95.  We offer top quality wines, including well-know and respected brands that are certain to impress clients and staff alike.

As an alternative to promotional wine and Champagne we also offer a range of wine accessories that will last longer than a bottle!  Our gel-filled bottle jackets will keep wine, beer or soft drinks cool and are ideal for parties, festivals and picnics.  Our wine accessory set is amazingly affordable at under £5 each and carries your business logo or message inside a beautifully-made wooden box.  Perhaps the ‘piece de resistance’ is our wooden wine box which comes complete with a full set of high quality wine accessories, and allows you to select a wine of your choice, or a bottle to suit the tastes of each recipient.